Revenue Math Toolkit

Know what organic is actually worth

Unit-economics calculators and visibility checks built for brands spending on paid search. Run the numbers before you decide whether to shift budget to organic. No account required.

14 tools live. All free. All run in your browser.

Ready to see the real numbers?

We model this with your actual paid spend data.

The calculators use estimates. A proper paid-to-organic gap analysis uses your real Google Ads data, keyword rankings, and conversion history. That is what the free gap analysis delivers.